That SAME OLD QUESTION again....

"Are Haaland and Salah worth it this year?"

Short answer: NO.  (But....)

'Super-premium' players are almost never 'worth it': the opportunity cost of going without so many other better players in almost every position in your squad will massively outweigh any points-advantage they might offer (4 times out of 5, anyway). 

There are certain guideline criteria I suggest in that earlier post on this issue which might justify their inclusion. But I don't think these criteria (the crucial last two of them, at any rate) are clearly going to be met with either of the BIG TWO this season.

Will they rack up an absolutely massive season total??  Probably not - not anywhere near the level of their previous best years, anyway. Liverpool and City are both in a 'rebuilding' phase, which makes their overall team performance much more suspect (City, in fact, were really poor for most of last season - and haven't yet shown any sign of turning that around). Their star men are having to adapt to a lot of new personnel around them, with probably a very radically different playing style arising from that as well; and, more particularly, they will probably face more competition in sharing the club's pool of potential goals than in many previous years, with new players like Ekitike and Wirtz and Frimpong (and maybe Isak...?) very likely to cut into Salah's total, and Marmoush and Cherki probably claiming at least a few chances that might previously have fallen to Haaland. I think both of these superstars will still have very decent seasons - probably breaking 200 points, and maybe even getting up towards 250. But is that enough to justify a price tag of 14.0 or 14.5 million? Probably not!  [And that, I think, is at the optimistic rather than the pessimistic end of the range for projections of their performance this season. Salah, of course, is likely to lose a month or so mid-season due to his participation in the African Cup of Nations, and we should adjust our expectations of his season-total accordingly (although we should always be concerned rather with current form, rather than year-long achievement). And both Liverpool and City are giving signs that they're likely to struggle a little this season, at least against better opposition - and returns from all of their players will probably be slightly restricted by this. There is a good chance that Haaland and Salah - even without a major upset like a significant injury or a prolonged dip in output - will only return something like 170-190 points this season.]

Will they be the top-returner in their position category, by a big margin??  Again, probably not. They might again be the top points-returners, but, as I pointed out a few days ago, that, on its own, doesn't matter; it's the runs of returns over short stretches of the season, and the overall returns from the full starting eleven rather than the best individuals that decide your outcomes in FPL. Palmer, Saka, and Gakpo could run Salah pretty close, maybe even do a little better; and Cunha, Mbeumo, Ndiaye, Kudus, Wirtz, Ndoye, Hudson-Odoi, Elanga, Grealish, Ismaila Sarr, Enzo Fernandez and a few others also look like they could have very big seasons. Haaland has been given stiff competition by Isak and Watkins in the last couple of seasons, and they might prove even better prospects this year (especially if they move to stronger teams?); Joao Pedro and Richarlison have started the season very strongly, with suddenly rejuvenated teams who now look likely to be able to challenge at the top of the table; Wissa and Wood will be hoping to build on their outstanding form of last season; and the new arrivals in the league, Ekitike and Sesko and Gyokeres, look to have a lot of potential too. I'm not saying any of these will beat Haaland; but I don't think he'll open up much of a gap over the best of them.

Despite - probably - failing these key 'rule-of-thumb' tests, Haaland and Salah might still be justifiable picks as long as they're getting somewhere close (they might; though I'm not super-confident in them this time...),... IF the overall budget dynamics this year make them still affordable.

The key factors that determine this 'affordability' are how many other premium players there are (that you might covet as well as, or instead of the BIG TWO), and how much really good value there is to be found at the lower-end of the price spectrum.

On the first point, the situation looks rather promising: there are almost no other premium-priced players this season - the smallest number there has been for many years, I think. With the departures of Son and Luis Diaz in pre-season, we're left with only Palmer and Saka priced above 10 million in midfield, only Bruno Fernandes at 9.0 (who really should not be in contention at all this year, at any price), only Marmoush and Wirtz at 8.5, and only Cunha, Mbeumo, Foden, and Odegaard at 8.0. Among the forwards, only Isak is priced above 10 million (and not by much: I'd expected he'd start this season at least at 11.0 or 11.5!!), and only Watkins and Gyokeres are at 9.0.

But the cheap squad-filler end of the equation isn't nearly so favourable: among the forwards, only Strand Larsen and Thiago look like reasonably viable picks at the bottom end of the price spectrum (if Strand Larsen's rumoured move to Newcastle comes off this week, he could suddenly become one of the most popular picks in FPL!), and only perhaps Beto, Muniz, and Osula possible ultra-cheap bench-fillers (though they'd be low-value, very risky picks, as they don't currently look like being regular starters). Amongst the cheaper midfielders, only Reijnders, Ndoye, and Tavernier have so far stood out - and those might have been flash-in-the-pan performances. So far, we haven't seen many really compelling possibilities even at 6.5 (Rice and Enzo, Ndiaye and Grealish?), let alone much cheaper. Finding a player like Palmer two years ago, someone who might become the top points-producer of the season from a starting price of only 5 or 6 million, is a real 'Black Swan' event.....

Moreover, quite a few of the better budget midfielders, and most of the strongest defenders seem to have been priced 0.5 million higher this year, presumably to reflect their greater overall points-potential because of the newly-introduced 'defensive points'. This has a surprisingly big impact on the overall budget dynamics, and really puts a squeeze on our ability to afford the most expensive players (effectively, it means an extra 1.5-2.5 million of our budget is being spent 'invisibly').

If Haaland or Salah hit a run of form where they seem to be averaging 7 or 8 points a game for a while, they will be worth considering. But actually, for players of their price, even that isn't particularly outstanding - maybe still not quite enough to justify their selection, most of the time. Last year, Salah managed to average 9 points-per-game over the entire season; and both of them have often enjoyed spells of averaging 10 points or more per game. This year, I just don't think they'll do that again. While lots of other players will also probably hit that desirable threshold of bringing in 7 or 8 ppg, at least for a short spell.

But, of course, the dynamics of squad selection are always very fluid, dependent on multiple interacting factors. Salah and Haaland, despite not playing conspicuously well, have both produced pretty good points across the opening two games. While most of their more expensive rivals are currently out of contention: Isak is unavailable for selection while transfer discussions drag on, Watkins may be distracted by thoughts of a move and has looked out-of-sorts, Palmer and Saka and Odegaard just got injured, Eze just moved clubs and might not get an immediate start, Cunha and Mbeumo and Wirtz haven't found their form at their new clubs yet....

As it happens, you probably can afford Salah or Haaland at the moment. But I don't think you should splash the cash for both of them!  And neither of them should be regarded as a long-term hold this season.

For many FPL managers, alas, this question is treated as above rational discussion. These two players have developed a cult-like following of fanatics - who insist that they must always be a must-have pick, regardless of any considerations of form or overall budget. This, of course, is a very damaging delusion.