Midfielders
Amongst the 'outright goalscorers' ('forwards-in-disguise') in the midfield ranks, Salah still reigns supreme; although, after his record-breaking season last year, his price has now been upped from an already wince-making 12.5 million to a probably no-longer-viable 14.5 million. At that price-point, I think he certainly can't be regarded as a season-long hold. Although, given his propensity to start strong - particularly in the opening game! - I think it might be tempting to try to crowbar him into the initial squad,.... but with a view to possibly moving him out quite quickly, once we've seen firmer evidence of who the best alternatives might be. (I'm always a bit sceptical of 'records' in particular fixtures, too. And I wonder if Liverpool's opener being an evening game this year might disrupt the apparent pattern of Salah's scoring-in-the-opener; evening kick-offs are severely disruptive of the usual conditioning and preparation routines, and rarely see players produce their very best.)
Also, however good Liverpool prove to be this term, however dominant they may become, it's probably still going to be undesirable to double-up on them in one position. And that may mean that, before long, we'd rather have Wirtz or Gakpo (or perhaps even Szoboszlai or Macallister) than Salah [NB: That doesn't mean they'll be better than Salah; but they can still be better picks than him. This is the main thing people have to grasp, before they can start becoming good at FPL.] - especially given the extensive upgrades we can carry out throughout the rest of the squad with the money we'd save by getting rid of Salah.
There's a similar problem now at Manchester United, where Mbeumo and Cunha are both certainly very tempting - but you probably have to pick one. And perhaps that's another selection where you can wait a while, to see which (if either) emerges as the stronger prospect. There are inevitably some worries as to how quickly they may find their feet at a new club and develop a productive understanding with each other (particularly when the club has been so dysfunctional for the last several years, and other areas of the team that urgently need upgrades have thus far still been overlooked in the current transfer window; an awesome new front-line might still struggle if the rest of the team behind them is still a train-wreck....). One might worry also about how they'll adapt to no longer being the ONE BIG HERO at their club. Cunha expected to be the primary, almost sole creative inspiration at Wolves; but at United Bruno Fernandes (and Amad Diallo) already fills that role. Mbeumo was used to being the primary goalscorer for Brentford over the past two seasons; but now he's going to be sharing the goal output with 2, 3, 4 other top players. There's also an uncertainty as to who might now be taking penalties for United, which can give a hefty boost to FPL returns. I think, frankly, both the new guys are (even) better penalty-takers than Bruno Fernandes, and, as strikers, have a strong case for taking over that duty from him. But Sesko might have something to say about that as well. And it's not impossible that they might split penalty-taking between them. We just won't know until they've been awarded two or three. At the moment, the general assumption seems to be that Bruno will retain the responsibility for penalties; but, to me, that feels like the least likely outcome.
With Jarrod Bowen being bumped into the 'forward' category this year (boo!), the only other contender among the 'primary goalscorer' group is probably Iliman Ndiaye at Everton. I think the just announced prospect of Grealish joining the club on loan is particularly exciting, because this would presumably free Ndiaye from having to 'hold width' on the left (and track back...), and allow him to move forward into the inside-left channel more, perhaps even evolving into an outright striker. He has oodles of talent and a nose for goal, and could be one of the breakthrough stars of the year, I fancy (although, playing for a bottom-end club like Everton, that is going to be a pretty tall order).
Oh, I'd missed for a moment that Omar Marmoush had been reclassified as a 'midfielder' this year. He's definitely got a lot of points in him, but he's priced rather high at 8.5; and there must be some doubts about how often he'll start.
Amongst the wide attackers who also have major goal potential, Newcastle have the strongest lineup, with Gordon, Barnes, new signing Elanga, and Jacob Murphy (who had an outstanding season last year, especially in the second half). It's unfortunate, there, that we don't know for sure who will be the most favoured starters from that quartet; and, almost certainly, there'll be a bit too much rotation between them for any of them to have any reliable value in FPL this time. Gordon had been one of my mainstays for a while; but he had a mostly rather subdued season last year. I'd like to think that he's due a bounce-back; but it might be that he peaked early, and has somehow lost some of his early fire. There's also a lot of doubt about how disruptive and destructive the now seemingly inevitable loss of Alexander Isak will be. Having a bunch of very dangerous wide attackers is not going to be much good if they don't have a top striker working with them to convert a high proportion of their potential assists.
Bukayo Saka, though I fret that his true potential is hamstrung by Arteta invariably insisting on tethering him to the touchline (and also, he and Arsenal become far too predictable by having so much of their attacking funnelled down his side of the pitch), is clearly in a different class to almost anyone else in the wide positions, and - as long as he stays fit (and, last season's serious hamstring tear notwithstanding, he does generally appear to be superhumanly resistant/resilient to injury) - he's probably a near-essential, as he notched over 100 points in the first third of last season (and there didn't seem to be anything freakish or out-of-the-ordinary about that; that's just what he does....). A lot of people seem to be hanging fire on bringing in Saka at the start of the season - perhaps because of concerns about the number of games he missed last season, or because Arsenal have quite a testing run of fixtures at the start of the year. But I think that would be a mistake. Arsenal, as would-be major challengers for the title, really should not fear anyone; and Saka is a big game player. I am not by any means an Arsenal fan; but I believe they are well capable of beating Liverpool, Forest, City and Newcastle - and, if they do, Saka is likely to play a big part in that.
The other wide players at Arsenal, though, (largely because of the massive bias towards playing down the right to try and take advantage of Saka) are far less consistent in their impact, and tend to get rotated with each other from time to time: Martinelli, Trossard, Madueke, and indeed young Ethan Nwaneri could all be worth considering if they hit a nice vein of form and enjoy a consistent run of starts - but that's a rather big IF, unfortunately.
Bournemouth also have an intriguing roster of dangerous 'support strikers' who sometimes play as a main central forward, with Kluivert, Tavernier, Ouattara, and Semenyo all looking promising picks for spells last year. I think Kluivert (usually on penalties, too) is the most consistent threat; but it's a problem that they all tend to blow a bit hot and cold, and none of them was a really strong prospect for more than a month or two at a time.
Kaoru Mitoma at Brighton (pure class, a stunningly creative player; but he does seem to have appalling luck in FPL - he's been denied so many points by bad refereeing decisions, awful finishes by teammates, strange non-attributions of assists,...), Neto or Gittens or Estevao (tremendous talent, but not, I suspect, a regular starter this year) or Garnacho or Simons at Chelsea (the latter two particularly exciting, I think, if those rumoured moves come off), Alex Iwobi and Adama Traore at Fulham, Amad Diallo at United (who looks like he might get a regular start at right wing-back, where he has proven he can flourish, although he probably won't be as potent an attacking threat with three new strikers playing ahead of him this year; and it's a pity he appears to have been shunted out of the right-sided 'twin 10' slot, where he really looked dangerous), Hudson-Odoi at Forest, Kudus, Kulusevski (when he's fit again), Johnson, Tel, and Odobert at Spurs (lots of promising young talent there, but you probably can't expect any of them to be regular starters), and Bailey and Malen (who's had an impressive pre-season) at Villa, maybe Schade and Carvalho (if he can finally unlock his enormous potential on a consistent basis) at Brentford, and very possibly Jack Grealish at Everton (if he settles in quickly and becomes a regular starter) could also have an impact. Although these are the sorts of players you probably need to be rotating regularly in and out of your squad as they come into hot form. Brighton have a fat roster of such players, with Yankuba Minteh emerging as one of the most exciting of them last year; but unfortunately, none of them are likely to get regular enough minutes to make them an FPL prospect (Adingra has been mentioned as a possible loanee to one of the promoted sides: he could well become an appealing cheap 5th-seat choice, if that comes to pass; and if it does, Minteh or Gruda could become more compelling possibilities at Brighton). I wonder, too, if we'll ever see the best of Solly March again, after that dreadful knee injury. And I really like the skills of Marcus Edwards, who joined Burnley in February this year, after a few pretty good years at Sporting; at a promoted side, there's perhaps little chance he can really make much of an impression - but I'd like to think he's worth keeping an eye on as a possible dark horse pick at some point. I'm also quite excited about the Colombian Jhon Arias joining Wolves (he was stupendous for Fluminense in the Club World Cup, but it might take him a month or two to find his feet in the English game).
Amongst the 'playmakers' Cole Palmer is probably a must-have again; after all, he was well on course for a 300-point season for the first half of last year - and even though his output tanked as Chelsea's form collapsed around Christmas time, he still wasn't playing badly in that second phase of the season. Chelsea's Club World Cup triumph, and some impressive pre-season performances, suggest that they have now turned a big corner under Maresca. And Palmer's immediate rapport with Joao Pedro is looking frankly terrifying. I fancy Palmer could well be the top-returning FPL player this season; and, if he doesn't get injured, is absolutely certain to be among the top four or five.
Ebere Eze is the only other player at the moment who carries anything like that potential in that sort of position (and I worry that he might squander that potential if he gets tempted to accept a move to a 'big' club; at Palace, he will start every game he's fit, and always be the centre of everything they do; at an Arsenal or a City, he'll just be another cog in a machine, given a trammelled role to play, and constantly rotated in and out).
I'm not sure that anyone else in that role stands out any more, though, with Maddison looking set to miss most of the season with an ACL injury, DeBruyne having moved on, and Phil Foden seeming, sadly, to have lost his way. While I love Martin Odegaard, and appreciate how pivotal he is for Arsenal, he just doesn't score goals consistently enough to quite get up into the FPL reckoning. (Though perhaps he could again; last season was a bit of a subdued one, by his standards.) Likewise, the two Morgans, Gibbs-White and Rogers, are terrific players, but probably don't carry quite enough consistent goal-threat to be interesting for FPL. Rayan Cherki seems conspicuously under-priced at 6.5 million; but I suppose there are some legitimate concerns about how well he can bed in at a currently rather unsettled side, and how regularly he will start. Mikkel Damsgaard emerged as an all-around threat for Brentford last season, but his impact might be curtailed now by the loss of such crucial collaborators as Norgaard and Mbeumo. Harry Wilson has often looked very dangerous at Fulham, but I'm not sure he's ever going to be an invariable starter, even when he can stay fit; likewise Emile Smith Rowe is fantastic on his day, but can be very inconsistent, and struggles with fitness. Dwight McNeil and Carlos Alcaraz at Everton have a lot of potential this season, too, I think. Young Lucas Bergvall at Spurs is a hell of a talent; and if he gets a run of starts, I can see him emerging as a tempting budget option. And I really like Georginio Rutter at Brighton; we only saw the best of him in fits and starts last year, but if he can get a steady run of games this time, I think he could establish himself as Brighton's key creative force, and perhaps elevate them to challenging for the lower European places. It is rumoured, too, that a couple of the best of last year's promoted players, Omari Hutchinson and Bilal El Khannouss, might be returning to the league. But these would all be somewhat hopeful, speculative picks for the start of the season: players with the raw talent to do a lot, but not yet the proven record of having consistently done so for a long period.
Bruno Fernandes, on the other hand, has the past record, but not, to my mind, the future prospects. He now looks set to play mostly in a deeper midfield role, and cede most of the goal-scoring duties to the impressive new forward trident they've just bought (and might have to give up penalty-taking duties too...?). He's never been a really good FPL pick since his first couple of seasons, anyway: his big points tend to be concentrated into a few really hot but really short streaks, with often long, long droughts between them; it's nice if you can get on him when he's producing fat returns, but he's generally been a terrible long-term hold.
There are some midfielders who might be seen primarily in a more defensive light, yet do also have a strong attacking element to their game; and most of these should now get a strong lift to their points tallies from occasionally racking up impressive numbers of 'defensive contributions' - Sandro Tonali and Joelinton and Bruno Guimaraes, Rodri (if he stays..), Reijnders (altthough I think people are getting carried away by his recent brace of goals in a friendly: that was against Palermo, who are these days a pretty mid-rank Serie B side - I think I could score two goals against Palermo!!), Wharton (absolutely magnificent in the Shield game on Sunday), the two Sarrs - Pape and Ismaila (the latter looking particularly sharp against Liverpool at Wembley), McGinn, Caicedo (and Lavia, if he can ever stay fit for more than a month or two; and maybe Andrey Santos, if he can't?), Macallister, Andreas Perreira, Elliot Anderson, Joao Palhinha (likely to be an absolute monster on these new 'defensive points', and could get very, very tempting if Frank should put him on penalties as well), and possibly Kiernan Dewsbury-Hall after his move to Everton (perhaps going to replace Doucoure in the more attacking central role?).
However, I think the two big options in this category, players who have shown the potential to be pretty frequent scorers and assisters of goals as well as regularly putting in huge defensive shifts, are Enzo Fernandez and Declan Rice. Those are two players who should probably now be near the head of the queue for possible inclusion as the 4th or 5th-seat midfielder.
I can't give you any more help than that, sorry. You just have to pick the ones you have the best feeling about - given their price, and their opening 5 or 6 fixtures. Any of them might start out the season in blazing form.... or be a complete dud. There is no way to tell.
At least I've pared the choices down to a few dozen that I think seem most promising, from the getting on for 400 available in this category.
If you're finding it really difficult to choose,...you might as well just write all the names on Post-It notes, stick 'em to a wall, and throw darts at them blindfold.
Forwards
Lots of tumult and uncertainty in this category (even more than usual!). Haaland, down from last year's record price-level, but still an unfeasible 14-million, is priced out, I'm afraid. If he stays fit, I think he will probably be the top points scorer among the forwards - possibly by a fairly large margin. But that doesn't matter.
Naive FPL managers assume that the game is just about finding the players who produce the most points over the season. But IT'S NOT: it's about finding the group of players who will produce the most points within the constraints of your budget (and over relatively short stretches of time, not the entire season).
With a super-expensive player like Haaland, there is an enormous opportunity cost - in foregoing substantial improvements in half a dozen or more other slots around your squad, if you'd redistributed all that money you spent on him more evenly across the totality of your selections. However many points he gets you, it can almost never make up for all the points you're probably sacrificing by going light in so many other positions in order to afford him. That is going to be true of Salah too this year, I'm sure; but it will be even more true of Haaland, because City are not the imperious, unchallengeable force they were a few years ago; and they're now entering into a rebuilding period. (And the big Viking might find himself having to share the goals a bit more, with Marmoush, and a few others.)
The other big hitters of last season might also 'disappoint' somewhat. Isak now seems certain to miss the opening weeks of the season, as the transfer wrangling over him drags on and on. And if he goes to Liverpool (or another 'big club'), he'll have to face a 'settling in' spell, and quite possibly some rotation, and almost certainly find himself not enjoying the exclusive spotlight of being the main goal outlet any more (that's going to be Salah at Liverpool for a while longer yet; everyone else is just a support player....).
Chris Wood just had an exceptional, freak-ish season (massively out-performing his xG, often nabbing a goal from only one or two half-chances in a game): no-one could be expected to repeat that. Particularly not a rather technically limited forward who's about to turn 34 years of age. It's probably unreasonable to expect the other veterans who enjoyed brief resurgences of youthful vigour last season, Raul and Danny Welbeck, to sustain those kinds of performance levels either. They might yet prove worth having for a spell here or there; but I wouldn't want to gamble on them at the start of the season - especially as Raul and Welbeck don't have very inviting opening fixtures. I suspect Forest's athletic back-up Taiwo Awoniyi or their new signing Igor Jesus may soon be getting a lot more minutes - but we'll have to wait and see on that.
I don't have much more optimism about Ollie Watkins at the moment either. He is rumoured to be looking for a move away from Villa - and I think that would be good for him, as the Midlands side seem to be struggling a bit with recruitment, and don't look likely to ever rise above the level of a good, occasionally slightly over-performing mid-table side. And Watkins is turning 30 around the mid-point of this season; he perhaps doesn't have too much time left at the top level. If he stays at Villa, and continues to perform for them at the level of his last few seasons, he'll definitely be a strong contender. But I think his pricing is a bit mean: I'd be all over him if he were only 8 million, or perhaps even 8.5; but 9 is really just a bit steep for an aging striker with a mid-level side.
Jarrod Bowen was a tremendous midfield option last year; but being reclassified as a 'forward' strips away a significant chunk of his points returns from the last few years. Also, he's only once managed more than 15 goals in a season, and sometimes has struggled to get into double figures. He's really more of a 'support player' than an outright striker, and not exactly prolific. And West Ham really look like a club who might struggle to keep themselves out of the relegation mire this season: that kind of struggle tends to erode the confidence of players in all positions, and undermines the performance of forwards as much as defenders. If he gets on a hot streak, sure - bring him in for a while. But, except against the promoted sides, I struggle to imagine where West Ham are going to pick up any points this season.
Most of last season's other (at least occasional) contenders are also looking unpromising for this new season: Nicolas Jackson (very good at the start of last year) has now tumbled way down the pecking-order at Chelsea, and is looking for a move away, Yoane Wissa is unsettled at Brentford and embroiled in transfer stories, Liam Delap doesn't look to have a guaranteed start at Chelsea, Rodrigo Muniz is still languishing behind Raul in the running-order at Fulham (and is again surrounded by talk of loans or transfers), Beto doesn't seem to have the full confidence of David Moyes (and might perhaps be displaced as the centre-forward by Ndiaye, or a new signing...), Darwin Nunez has left the building, Richarlison and Eddie Nketiah have injuries....
It's a long, long time since there's been a start to the season so confused and disfigured by frantic transfer probings; a long, long time since we had such comparatively few clearcut forward choices available to us (i.e., players we can be really confident will start, who don't have a cloud of doubt and dissatisfaction and speculation hanging over them).
Of last year's sigificant goalscoring assets, only Jean-Philippe Mateta (excellent in pre-season), Evanilson, and Jørgen Strand Larsen seem to be currently in contention. I was in danger of overlooking Dominic Solanke, since he missed big chunks of last season, and never fully found his feet at a floundering Spurs. His prospects might be very much improved if Spurs can develop a more effective attacking style under Frank this season. But my concern about him is always that he's rather too unselfish, really rather more of a facilitator than a primary goalscorer; none better at hold-up play and leading a vigorous high-press, but.... he never seems likely to offer much more than 15 goals a season - which isn't quite enough to get excited about for FPL.
Joao Pedro is suddenly everyone's darling, after his sensational appearances to help Chelsea clinch the Club World Cup; but as I pointed out the other day, with the depth of the squad at Stamford Bridge, there must be some doubts about how often he will start, or how fixed his role might be. I think I'd probably take the chance on him; but you have to recognise that, at this point, it is still taking a chance.
Brentford's Igor Thiago and West Ham's Niclas Füllkrug present intriguing cheap options for the 3rd seat, as they seem to have finally emerged from a long succession of injuries that wiped both of them out for most of a season. But they're both a bit of a punt - still completely unknown quantities, as far as their potential in the Premier League goes. And Leeds's Joel Piroe (5.5 million) looks like the only attacker coming up from the Championship who might have a chance of making some impression in the Premier League (although records in the second tier rarely translate to the elite level: Burnley probably won't keep many clean sheets this year, and Piroe might struggle to reach a double-digit goal tally). Chelsea's Spanish teenager Marc Guiu going on loan to Sunderland might also become a promising budget option; although he has been a bit injury-prone, and it's not certain he'll be an immediate starter - so, it's very risky to go for him just yet...
The main excitement in the forwards discussion at the moment is focused on the three new arrivals: Hugo Ekitike, Benjamin Sesko, and Viktor Gyokeres (who I'd take, for now, probably in that order). The problems here are that Ekitike is being undermined immediately upon his arrival by all this talk of trying to get Isak in (inevitably to replace him as the no. 1 starting choice at centre-forward), Sesko will be having to share the goalscoring with at least two other very talented producers (and if you choose to go for Cunha or Mbeumo in 'midfield', you probably won't want to be doubled-up on the United attack anyway), while Gyokeres is going to have to feel his way into a side who have got used to playing without a conventional No. 9 at all for some years now. I think they'll all ultimately settle in fine, and probably have pretty good debut seasons; but this first month or so might have some very rough spots.
It's going to be a great season: anything could happen!
GOOD LUCK!!!

